Pivot Playbook

THE PIVOT PLAYBOOK:
REDEFINING OUR ECONOMY IN A POST-PANDEMIC WORLD

See the full version of the Pivot Playbook video here. Share your thoughts on the region’s COVID-19 recovery using #TucsonPivotPlaybook
on TwitterLinkedIn and Facebook.

Learn more about The Pivot Playbook, the region’s new economic recovery plan with specific strategies and actions in five focus areas to ensure that Southern Arizona is poised for a strong recovery.

Download the Pivot Playbook

Download the Pivot Playbook Summary of Recommendations

the pivot playbook - summary of recommendations

RECOMMENDATIONS

  • Capitalize on Targeted Industries to Benefit the Region
  • Aggressively Market and Brand Tucson & Southern Arizona
  • Increase Inventory of Large Industrial Land
  • Parcels and Industrial Facilities
  • Prioritize Roads and Infrastructure
  • Develop Incentives That Match the Post-Pandemic Landscape

RECOMMENDATIONS

  • Leverage Current Trend Toward Moving to Mid-sized Markets Such as Tucson
  • Develop an On-line Talent Portal – ThriveinTucson.com
  • Demonstrate Tucson’s Strengths for Young Professionals
  • Create Business/Community Support for Dual Career Families

RECOMMENDATIONS

  • Support the Establishment of a Southern Arizona Technology and Innovation Workforce Development Fund
  • Prioritize and Scale Up Micro-Pathways
  • Expand CTE Dual Credit Enrollment Cap to Increase Early College Participation
  • Increase Work-Based Learning and Apprenticeship Opportunities
  • Expand IET Models in Adult Education
  • Design for Industry 4.0

RECOMMENDATIONS

  • Further Identify Shovel-Ready Sites
  • Evaluate Gaps and Determine What Investments Are Needed
  • Strategically Marketing Shovel-Ready Sites

RECOMMENDATIONS

  • Help Tourism Industry Businesses
  • Invest in Quality-of-Life Initiatives
  • Support Funding for Tourism Marketing, Promotion and Sales
  • Vaccinate U.S. Residents as Quickly as Possible
  • Support Opening the U.S. Borders with Mexico and Canada
  • Assist Tucson Airport Authority by Flying TUS

the pivot playbook - steering committee

Chair
Steve Eggen
Aerospace Consultant

Former CFO, Raytheon Missile Systems

Company Recruitment

Joe Snell
President & CEO, Sun Corridor Inc.

Talent Recruitment & Retention

Alex Horvath
Senior Vice President & Chief Human Resources Officer, TMC HealthCare

Workforce Development & Training

Lee Lambert
Chancellor & CEO, Pima Community College

Shovel ready & Real Estate Offerings

Chuck Huckelberry
Administrator, Pima County

Tourism Recovery

Brent DeRaad
President & CEO, Visit Tucson

Sharon BronsonChair, Pima County Board of Supervisors
Michael CrowPresident, Arizona State University
Ali FarhangPartner and Founder, Farhang & Medcoff Attorneys
Susan GrayPresident & CEO, Tucson Electric Power
Bill KelleyChief Financial Officer, Diamond Ventures
Adriana Kong RomeroPresident, Bank of America Tucson
Wesley D. KremerVice President, Raytheon Technologies, President, Raytheon Missiles & Defense
Lisa LovalloMarket Vice President, Southern Arizona, Cox Communications
Ted MaxwellPresident, Southern Arizona Leadership Council
Fletcher McCuskerChairman, Rio Nuevo Board
Ian McDowellVice President and Tucson Regional Director, Building Group, Sundt Construction
Dennis MinanoGeneral Motors Corp. (ret)
Omar MirelesPresident, HSL Properties Inc.
Mark MistlerCEO, Tucson & Southern Arizona, BBVA
Judy RichPresident & CEO, TMC HealthCare
Dr. Robert C. RobbinsPresident, University of Arizona
Bill RodewaldSenior Vice President, Regional Manager, Harsch Investment Properties
Mayor Regina RomeroCity of Tucson
David SmallhouseManaging Director, Miramar Ventures

Cynthia Garcia

Vice President of Energy Delivery, Tucson Electric Power
Lori Garmus Executive Director, Human Resources, Raytheon Missiles & Defense
Tina M. Ice Director, Business Partner/ People and Culture (HR), Roche Molecular Solutions
Tom Longstreth Director, Integrated Workforce Strategies, Roche Molecular Solutions
Marji Morris Talent Acquisition and Workforce Development Program Manager, Tucson Electric Power
Jennifer Preston Lead Human Resources Manager, Resource Industries Sales, Services and Technology, Caterpillar Inc.
Amber Smith President & CEO, Metro Tucson Chamber of Commerce
James Tofel Managing Member of Development, Tofel Dent Construction
Dr. Mark P. Vitale Campus and Academic Director, University of Phoenix
Jim Zarling Founder & CEO, Excel Mechanical Inc.

The Pivot Playbook on Buckmaster Show - Listen Now

8/18/2021: Judy Rich – Sun Corridor’s Success During COVID and Pivot Playbook
8/12/2021: Laura Shaw and Alex Horvath – Talent Recruitment & Retention
7/22/2021: Lee Lambert and Adriana Kong Romero – Building a Post-Pandemic Workforce
7/8/2021: Chuck Huckelberry & Brent DeRaad – Tucson's COVID Recovery Plan
6/24/2021: Joe Snell & Steve Eggen – Sun Corridor Inc.’s Post-Covid Economic Recovery Plan

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Laura Shaw

Chief Communications Officer
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